The Key to Entrepreneurial Success

Michael Odulana, an entrepreneur from Union City, New Jersey, has found the key to success amid the pandemic: nature. With nearly 200 plants in his apartment, he has transformed his life and launched two companies focused on interior design and wellness.

Odulana founded Moobience in 2021, an interior design company that combines natural elements to create restorative spaces. The following year, he launched Plant Dad, which sells plant art and decor. Both businesses reflect his passion for plants and his desire to help others feel more balanced and connected to nature.

Main Conclusions

• Connecting with nature can improve mental and physical well-being.
• Using plants in interior design can create healthier environments.
• Resources like the Verizon Small Business Digital Ready program can help entrepreneurs grow their skills and businesses.

Odulana has always had a passion for botany, inspired by his parents. He shares tips on plant care and well-being on his social media, emphasizing the importance of healthy environments, especially for young professionals and people in stressful situations.

To turn his passion into a profitable business, Odulana sought out free resources to learn about business management. He enrolled in the Verizon Small Business Digital Ready program, which offers courses and networking opportunities. Through this program, he honed his SEO, marketing, and product development skills, which helped him optimize cash flow and increase revenue.

In 2023, Odulana began hosting pop-up shops to promote his business. These events not only increase brand visibility but also provide an opportunity for market research and customer engagement. He has also taught other entrepreneurs how to prepare for these events by sharing his experiences and knowledge gained.

Odulana believes his companies can become pioneers at the intersection of interior design and wellness. With the support of programs like Verizon Small Business Digital Ready, he is well positioned to continue growing and positively impacting people’s lives through his projects.

Sources

• What's the key to success? For this entrepreneur, it's 200 plants and a vision | Featured News Story | Verizon , Verizon.